Friend or Foe? - Help or hindrance for the Market Research industry? AI is certainly…
Brigitte Barrett1 June 2023
PART TWO It’s no secret the cost of living crisis has spun consumers’ usual spending…
Brigitte Barrett5 April 2023
PART ONE The continued squeeze on consumer spending power is a subject that needs no…
Brigitte Barrett5 April 2023
Market research panels are a popular recruitment method used by businesses to gather information about…
Brigitte Barrett28 February 2023
In January 2022 we posted a blog regarding how the Metaverse will change Customer Research…
Brigitte Barrett22 February 2023
Shelf tests are a valuable stage of product testing for understanding consumer behaviour and preferences.…
Brigitte Barrett25 January 2023
For any product, the packaging is the first point of contact with the customer. This…
Brigitte Barrett20 April 2022
Most of us are aware, traditional online surveys are a quick and easy way to…
Brigitte Barrett13 April 2022
There is always risk inherent in releasing any new product or service. However, there are…
Brigitte Barrett4 April 2022
