BlogInsights Artificial Intelligence (AI) Friend or Foe? - Help or hindrance for the Market Research industry? AI is certainly…Brigitte Barrett1 June 2023
News Dragons’ Den – what consumers really think!! Another series and another group of hopeful entrepreneurs has been and gone. We’ve seen a…Brigitte Barrett17 May 2023
BlogInsights The cost of living crisis- taking a closer look at how consumers are responding – April 2023 PART TWO It’s no secret the cost of living crisis has spun consumers’ usual spending…Brigitte Barrett5 April 2023
BlogInsights The cost of living crisis and changing consumer behaviours- revisited March 2023 PART ONE The continued squeeze on consumer spending power is a subject that needs no…Brigitte Barrett5 April 2023
BlogInsights LaunchPilot – Our Product Testing Panel Market research panels are a popular recruitment method used by businesses to gather information about…Brigitte Barrett28 February 2023
BlogInsights Revisiting the Metaverse – A Year On In January 2022 we posted a blog regarding how the Metaverse will change Customer Research…Brigitte Barrett22 February 2023
BlogInsights Shelf Tests –a Valuable Stage of Product Testing Shelf tests are a valuable stage of product testing for understanding consumer behaviour and preferences.…Brigitte Barrett25 January 2023
BlogInsights Why is packaging research important? For any product, the packaging is the first point of contact with the customer. This…Brigitte Barrett20 April 2022
BlogInsights Boost your product or brand research with online surveys + eye tracking Most of us are aware, traditional online surveys are a quick and easy way to…Brigitte Barrett13 April 2022
BlogInsights Why is concept testing vital to success? There is always risk inherent in releasing any new product or service. However, there are…Brigitte Barrett4 April 2022