Friend or Foe? - Help or hindrance for the Market Research industry? AI is certainly…
Brigitte Barrett1 June 2023
PART ONE The continued squeeze on consumer spending power is a subject that needs no…
Brigitte Barrett5 April 2023
Market research panels are a popular recruitment method used by businesses to gather information about…
Brigitte Barrett28 February 2023
In January 2022 we posted a blog regarding how the Metaverse will change Customer Research…
Brigitte Barrett22 February 2023
Shelf tests are a valuable stage of product testing for understanding consumer behaviour and preferences.…
Brigitte Barrett25 January 2023
As modern-day society becomes more connected, so do our devices. It is very commonplace nowadays…
Cathy Brown24 November 2022
Go out to the supermarket? Order from home? A mix of both? Consumers are opting…
Cathy Brown10 November 2022
Brands will soon be battling it out for the Christmas top spot. Over the past…
Cathy Brown3 November 2022
