BlogInsights The Internet of Things As modern-day society becomes more connected, so do our devices. It is very commonplace nowadays…Cathy Brown24 November 2022
BlogInsights The growing significance of on-demand grocery delivery to retailers Go out to the supermarket? Order from home? A mix of both? Consumers are opting…Cathy Brown10 November 2022
BlogInsights Cost of Christmas Crisis Brands will soon be battling it out for the Christmas top spot. Over the past…Cathy Brown3 November 2022
BlogInsights Baby Boomers and the Silent Generations As I sit on the train on my commute into London, I overhear an elderly…Cathy Brown26 October 2022
BlogInsights Helping your brand remain relevant through brand tracking As consumers, we are regularly exposed to stimuli in the world around us designed to…Cathy Brown14 October 2022
BlogInsights The Power of Product Scent/Fragrance Scent has the exceptional ability to trigger our memories and emotions. A certain scent or…Cathy Brown28 September 2022
BlogInsights Launchpad Research is Proud to Announce Our Addition to the UK Market Research Society’s Inclusion Pledge. As part of our company ethos, we believe that inclusion and diversity in the workplace…Cathy Brown15 September 2022
BlogInsights Food Eco-Labelling: The Next Challenge From traffic light nutrition labelling to pricing per 100g, litre, kilo – an everyday 2022…Cathy Brown30 August 2022
BlogInsights The importance of Inclusive/Accessible design For decades, brands have focused on developing and designing their products to meet broad consumer…Cathy Brown25 July 2022
BlogInsights Is your marketing plan prepared for changes to HFSS restrictions? As we reported earlier this month, consumers are changing their shopping behaviours towards their choice…Cathy Brown15 June 2022