It’s been 12 months since the first UK lockdown so we asked our LaunchPilot Panel how their lifestyle & purchase choices have changed over the past year; both generally and in relation to specific categories.
In addition to gathering general attitudes & shopping habits over the past 12 months, the summary also explores shopping behaviour changes across the following categories:
- Food & drink
- Laundry
- Baby & toddler
- Household cleaning
- Personal care
- Household paper products
