With a blend of research knowledge and leading eye tracking technology Launchpad Research utilise System 1 & System 2 thinking in UX study design.
In addition to observation and interviews, eye tracking is a key component for usability studies allowing deeper insights to be uncovered that go beyond claimed consumer behaviour.
We offer online & field recruitment
Our consumer panel provides access to over 800,000 UK panelists, and as part of a Global Network Partnership we reach 19 million respondents from 1500 panels in 65 countries.
A fieldforce with over 500 supervisors and interviewers trained to MRS & ICQS standards; we recruit willing participants for research studies across the UK, and our global partners extend this reach internationally.
A dedicated product testing panel recruited for purpose. Consumer ‘Pilots’ test your product in their home, and complete feedback surveys & vlogs in rapid time.
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