ONLINE PRODUCT TESTING COMMUNITY
Whether you have a new product, line extension, formula, pack design or need to validate advertising claims for the ASA, our product testing Pilots are ready to test your product in their home, and complete feedback surveys in rapid time.
Pilots have voluntarily signed up to participate in product tests. Our sophisticated sampling software optimises completion rates, which drives lower sample and postage costs for you.
PRODUCT RESEARCH CHALLENGES
LaunchPilot provides the ideal service for:
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Monadic studies
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Comparison studies; benchmark against competition
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Measuring subjective consumer appeal
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Measuring product efficacy
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Identifying your target market
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Devising and substantiating product claims
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Identifying product or brand position within the marketplace
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Collating evidence based data to satisfy the Advertising Standards Authority
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Gaining consumer opinions on a specific product or service
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Generating evidence based data to support marketing activity
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Consumer research to support funding applications